Merrie joined the Target Markets Program Administrators Association in 2019. Her work focuses primarily on multi-media marketing within the Association. Merrie develops the TMPAA mobile app, produces the Target Topics Info Series podcast, and is behind event graphics and audio-visual presentations. She works closely with Service Providers organizing meeting trade shows, and coordinates the TMPAA Charities Networking Golf Tournament.

Prior to joining TMPAA, Merrie served as principal of a boutique marketing consultancy specializing in small businesses. There, she scaled business with web design, branding, and digital/social media production. She holds a Bachelor of Marketing from the Haub School of Business at Saint Joseph’s University.