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Attaining functional excellence utilizing proven tactics, techniques and procedures is equally important for your business as it is in special operations military training. This presentation by retired Navy SEAL Coleman Ruiz, who has applied these principles in his own successful business ventures and trained other companies to do the same, will take place on Monday, October 17 at the 16th Annual TMPAA Summit.

Attendees can expect to hear how every great team must exhibit the following qualities:

  • Constantly seek and manifest functional excellence
  • Develop and maintain physical and mental toughness
  • Develop and advance team dynamics and core leadership
  • Understand and develop a Warrior Mindset


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Coleman Ruiz

Mr. Ruiz is a former US Naval Officer in the Naval Special Warfare community (Navy SEALs). He spent 13 years on active duty across increasing levels of responsibility, including six operational combat deployments in both the Afghanistan and Iraq theaters of war, in both troop and joint task force command. His final tour of duty was part of the Naval Special Warfare Development Group (NSWDG) in Virginia Beach, one of the U.S. military’s most elite Special Forces units. While at NSWDG he led hundreds of operations and sensitive military programs requiring coordination across the most senior levels of the U.S. government, including serving two U.S. Ambassador’s in both Yemen and Kenya.

Mr. Ruiz graduated from the U.S. Naval Academy with a B.S. in Mathematics and earned an MBA in Finance at the Government School of Business & Public Policy at the Naval Postgraduate School in Monterey, CA.  Read full bio...


   Zurich is proud to join Target Markets in bringing you this special presentation.